The French Institute's work is centred around developing South African creative ecosystems, talent, start-ups, and the creators of innovative content in partnership with French expertise and French key creative industry players. Our priorities are audiovisual content (animation), digital creation (video games, virtual reality, new formats), music, heritage, archives, museums and fashion.

Arts and Creative Industries

True Fashion, Try on Green

Emerging South African Designers Trailblaze Their Way to a Sustainable Future. The French Institute of South Africa and the Goethe-Institut South Africa have joined forces to champion five emerging designers […]

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Arts and Creative Industries

IFAS x FNB Art Joburg presents CONSTRUCT

The French Institute of South Africa (IFAS) and FNB Art Joburg are delighted to present CONSTRUCT: five women artists working in Joburg across non-traditional mediums, a video series in five parts.  […]

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Arts and Creative Industries

Unrecorded Voices: AI-focused exhibition by SA creatives at Playtopia Festival in Cape Town

The Unrecorded Voices exhibit at the Playtopia Festival in Cape Town...

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Arts and Creative Industries

Esports queens: Mzansi Esports Champions 2024 winners

African women esports players took centre stage at the Mzansi Esports...

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Arts and Creative Industries

Q&A with Kwena Mokwena: Digital Arts Focus programme in France

Kwena Mokwena is a historian, filmmaker and cultural activist. He is...

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Arts and Creative Industries

South Africa and France embark on fashion learning journey

On 25 and 26 November 2024, the French Institute of South...

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The Occupying The Gallery / Occupying IFAS project, with an artist collective led by internationally acclaimed visual artists, Mary Sibande and Lawrence Lemoana, transforms art galleries into mentoring spaces for a dozen young creatives, offering a platform where artistic creation and learning come together. Their two occupations of IFAS were joined by Mosa Anita Kaiser, Hoek Swaratlhe, Lungile Ngcobo, Sphatho Mzantsi, Bongani Ndlovu, Tatenda Maisa, and Mlondi Magubane. From 16 April to 16 May and 22 to 30 July 2024, the creative platform on the first floor of IFAS was transformed into an artists' residency, positioning the Institute as a veritable creative hub for emerging artists and responding to the desire to support mentoring and training activities – a key focus of Occupying’s transformational agenda. In the first phase, the artists worked over a month-long residency to collectively produce artworks and prints, in collaboration with Artist Proof Studios, which were later presented at the RMB Latitudes Art Fair in Johannesburg from 23 to 26 May 2024. Upon their return to IFAS for a 10-day residency led by French visual artist, Hugues Anhēs, and independent exhibition coordinator and curator, Camille Gajate, joining from Paris through the support of Institut français in Paris and IFAS, the occupants produced Fahla Fahla!. ‘Fahla Fahla!’ is a colloquialism of the act of putting together, a touch, touch here and there, in bits and pieces. A drop of something short and sweet: adding and subtracting when needed to make a whole.
For a closer look at the Création Africa journey, watch the testimonial video featuring the entrepreneurs in their own words. Hear firsthand how the programme has shaped their ventures, opened up international connections, and provided a platform to bring Southern African creativity to the global stage.
For a closer look at the Création Africa journey, watch the short testimonial video featuring the entrepreneurs in their own words. Hear firsthand how the programme has shaped their ventures, opened up international connections, and provided a platform to bring Southern African creativity to the global stage.
THEBE MAGUGU is a luxury fashion brand that offers ready-to-wear collections and explores parallel concepts through multidisciplinary capsule projects. The brand is rooted in education: informing the world about stories and crafts, with each collection named after a university subject. The goal is to purchase premises in Johannesburg that will be used as an incubation, workshop, library, events and café venue.
Terry Made Designs is a contemporary luxury clothing brand specialising in ready-to-wear and custom clothes, accessories, and professional styling services. The brand focuses on sustainability by repurposing second-hand clothes and pre-loved fabrics.
Tendalo Trading specialises in repurposing rubber tubes from cars, trucks, and tractors into eco-friendly, durable, waterproof, and ethically sourced bags. The focus is on recycling and upcycling to mitigate environmental pollution and align with Sustainable Development Goals.
SourceCode Motion Pictures specialises in innovative visual storytelling through 3D animation, VFX, and cutting-edge technologies like Unreal Engine. Services include film production, web series, TV shows, and ad campaigns.
Renaissance Design is a Pan-African multidisciplinary creative agency specialising in conceptualising and designing modern ancient African-inspired patterns. The business extends its services to interiors, fashion, product design, and custom design for corporate and hospitality brands. It aims to reflect ancient Africa in modern living.
Pineapple on Pizza Studios is a games and digital arts studio that focuses on game development and gamification projects. ‘Moya’ is the flagship project: a 2D narrative puzzle set in an apocalyptic African landscape.
Moodswing is the world's first platform that allows businesses and individuals to enhance their conversations with personalised AI-generated playlists of background instrumental music based on their mood. It is creating job opportunities for talented individuals who are passionate about music.
Building upon the foundation of the established streetwear brand, Butan, LSJ Clothing and Merchandising, is venturing into footwear design that incorporates recycled materials (particularly discarded rubber tyres).
Kwacha Creative Studios is a Malawi-based film production and distribution company. The business showcases the unique and diverse stories and brands of Malawi, producing feature films, TV series, documentaries, and creative advertising campaigns.
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